I’m a bit of a geek so I’ve watched with interest the rise of Apple and the fall of Microsoft. Everything from the iPod, the iPhone, the iMac and more have been huge successes for Apple while Microsoft has struggled to release a lame operatating system, clunky media players, and buggy software.
Of course, Microsoft is tremendously more successful than Apple by almost every standard except perception. They sell more software, are in more countries, and have more cash on hand than Apple. But Apple has still won the image battle.
Recently, Microsoft decided to take Apple head-on to change people’s perceptions. They are releasing commercials designed to change our perceptions of them. Unfortunately, if they can’t do any better than this first attempt then the war is already over.
I wonder if the same thing doesn’t happen with the church sometimes. Are we more concerned with how the world perceives us than we are with being the best Christ follower we can be? Are we more interested in being accepted by the world or being viewed by the world as being successful than we are with living the life God designed us to live?
Won’t the image thing work itself out on its own if we’ve first got a good product?
Don’t we look more foolish by trying to be like the world than if we just tried to be like Jesus?